Marketing

I heard Dave Farland say once that after you are published, you spend more time marketing than you do writing. I disregarded that statement, and thought ‘that won’t happen for me. I’ll never spend more time marketing than writing.’

That thought has stayed with me as I’ve journeyed through the publication of my first book, and now my second. Little by little—like the story of the frog getting cooked a little at a time when the heat was turned up slowly by degrees—I am spending more time marketing.

I do enjoy the social media and book signings, but I love writing. Sometimes I just ignore the marketing and spend the day writing. I am so happy when I do that, but part of me feels guilty because I didn’t follow up on a blog post or a signing.

I look at those who are very good at social media and marketing and wish to be a little more like them. Sometimes I feel inadequate—nobody really wants to read what I have to say.

Do you every feel that way?

And then you have kids come up to you and say, “I loved reading your book.” I was signing at the DUP International Convention last week and a young girl was there with her mother. She bought “Texting Through Time, A Trek with Brigham Young.” She went to a corner and sat down to read it. In a little while she came back and said, “I love your book. It is great!”

That makes all the difference. That’s what it’s all about.

Thanks for listening to my rambles this morning. It’s nice to know someone is listening.

Christy

http://www.christymonson.com

http://www.textingthroughtime.com

http://christymonson.blogspot.com/

http://prophetsinperson.blogspot.com/